Unique, Human and Valuable
Every word that your company places within the public domain reflects upon your products and services. The text on your website, the words in your sales letters and the copy in your newsletters all create an impression of your business.
At the same time, people love to read honest, valuable material that can be shared and spoke about with like-minded individuals. So we believe you should say it like it’s never been said before and provide perceptive, clear copywriting for your audience to enjoy. After all, if what you write is not interesting or useful, what does that say about your brand?
- Unique and tailored writing style
- Content schedule development
- UK in-house copywriters
- Human and not robotic
Boost Your Conversion Rates
If your site traffic is high but your conversion rate is low, this may have a lot to do with what you are offering potential customers before they make a purchase. You need to offer valuable information to become an industry thought leader and trusted source of products and/or services.
By developing your on-page content you can turn semi-interested searches into fully-committed purchasers and sharers; which will in turn lead to more traffic and the cycle can begin again. Digital copywriting is simple really – supply valuable and useful information and you will become a worthy and trusted source within your industry.
Digital Content for Humans and Spiders
When it comes to digital copywriting you need to be producing content that satisfies both human readers and search-engine spiders. You need a mixture of both elements as, essentially, they are both as important as each other. Search engines must find your content useful in order to rank you highly and humans must find the content interesting in order to convince search engines you are useful.
Copywriting is not just about placing words on a page; everything needs to be planned and created for an end goal. Here at Wetink we will continuously analyse and improve upon your copywriting to ensure we identify what works best for your brand.
Online and Offline Copywriting
We produce more than just online content here at Wetink as we are specialists in real world media too. Our copywriting services include:
- Website SEO content
- Brochures and leaflets
- Direct mail
- Media packs and packaging
- Annual reports
- Press releases and advertisements
- Radio advertisements
- Point of Sale (POS)
- Outdoor media
- Banners and posters